When design meets performance

The evolution of the Pirelli PZero project, launched by Pirelli in the early 2000s.

The concept

SHAPED BY INNOVATIVE TECHNOLOGY,
EVERY CREATION BECOMES A MASTERPIECE OF HIGH PERFORMANCE

Pirelli Design’s mission is to highlight the technical expertise and inimitable glamour of Italy’s premier tyre manufacturer by enhancing various groundbreaking projects together with prestigious partners. Its knowledge emanating from tyre production and rubber technology contributes to the enrichment of products developed by leading companies in differing areas of business. In this way, all Pirelli Design ventures result in high-performance, unique and iconic creations.

Travel Accessories

Luggage by Montblanc

MINI-SIZED TYRES, MAXIMUM
PERFORMANCE

Born to enrich the luxury travel experience:
the ultimate luggage in a limited edition.

Timepieces

Timepieces by Roger Dubuis

Roger Dubuis and Pirelli Design:
The perfect fit

A gripping and timely alliance

Apparel & Shoes

  • shoes
  • bike

Sport & Speed

  • ski
  • motorcycle
  • speedboats

Home audio

Home audio by i-xoost

P ZeroTM Sound:
THE GENUINE RACE TYRE AUDIO SPEAKER

The ultimate sound system for motorsport aficionados